CREative MEdia Lab
FULL PROJECT NAME: CREative MEdia Lab
DURATION: 1.11.2021. – 1.11.2023.
PARTNERS: Italy, Poland, Latvia, Estonia and Croatia
CREMEL (CREative MEdia Lab) aims to create an international strategic partnership developing and testing innovative e-learning content and methodologies addressing Cultural and Creative Industries. The CREMEL project will combine the development of new digital tools with training materials as open-source to help the highest number of cultural and creative industries (CCI) operators/professionals in remote and rural areas developing digital competences to adapt to the new digital transformation. The project will contribute to the digital dimension by offering new high-quality learning opportunities and skills development for adults through innovative e-learning content and methodologies addressing CCI by focusing on the improvement of digital and technological skills. CREMEL is a 2-years project scheduled with a programme that includes the development of the network, the design of the Creative Academy and the management of the online training platform.
CREMEL results:
R1: Creative Academy Training Programme, a totally free learning program open to CCIs students, professionals and wider public about the use of new media, digital communication and publishing in the field of culture and creativity. The result n.1 allows to design a training programme that will be based on flexible learning methods, tailored to the needs of the end-users (CCIs operators/professionals) and to country specific features, and aimed to increase the knowledge and skills of participants about the application of digital tools and measures in the field of culture and creativity promotion and consumption.
R2: CREMEL Online Training Platform, conceived as an online training open-source collecting multi-languages content to be used by several users in the project’s countries and beyond. The creation of the CREMEL platform will offer CCIs operators, trainers and trainees with a powerful, dynamic and interactive tool based on cutting edge technology that will serve various purposes. It will be developed using open-source technologies in order to be easily maintainable, transferable, extensible and adaptable to other contexts after the end of the project implementation period. Moreover, the tool will be user-friendly, interactive and attractive and will be linked to the social media of the project.
R3: Creative Academy Trainers Guide, a training tool, a toolkit addressed to trainers and professionals working in the cultural and creative sector. This document will include the findings of R1 and R2 and will be complemented with an analysis of different case studies, real examples of projects and initiatives developed by the CCIs professionals as a follow-up of the CREMEL training they have attended.
The project will contribute to spread and share new knowledge about a better CCIs management, encouraging the achievement of the following expected outcomes:
-Empowered networks of professionals and people working in CCIs field in rural and remote areas, stimulating and promoting relationships with enterprises, creating creative capital and knowledge, attracting resources from outside the involved Countries and regions, increasing the value of enterprises and cultural and creative initiatives and crafting publishing and multimedia productions and communication projects;
-Improved awareness about new media impact on European cultural growth and development of CCIs increasing the number of CCIs operators and professionals trained in the involved Countries;
-Improved number of training tools about new media and technologies, supporting effective and innovative methodologies through the capacities on demanding digital and cultural skills, increasing employment opportunities in cultural and creative sector, especially for people from rural and remote areas and making CCIs even more accessible for every person around the world, in a “training for all” perspective;
-Sustaining CCIs’ resilience, especially in difficult moments, developing work opportunities in new areas of digital CCIs and fostering the sharing of methodologies among enterprises working in the same fields in different European contexts;
-Promoting the development of European rural and remote areas by promoting the growth of CCI.